How About Dating with How About We?
Aug 17, 2010 Dating Websites
Co-Founders of How About We
Online dating is as competitive for the businesses as it is for the people looking for love. It either takes a whole lot of money or something really interesting to make noise in the crowded competition for matchmaking and online dating services.
So, how about the buzz that startup dating service, How About We has generated? The new company based in New York City was even featured in the New York Times. Kudos to Co-Founders, Aaron Schildkrout and Brian Schechter.
How About We is an online dating service with a business model built on income from subscribers. The central concept features people proposing and accepting specific ideas for going on a date. It boasts of putting the date back in dating.
- Subscribers invent fun dates (romantic, creative, wild, unique)
- Interested subscribers fill in the details and dots
- Subscribers ask each other out on dates
How About We distributes the dates you create to other members. And each day, you’ll also receive other people’s date ideas that attempt to match your interests. You can check each other out, message, and go out on the dates you want. When two people go on the date they want, that’s where the magic can happen.
What is different about it is that it’s not driven by computer algorithms trying to match people through online profiles. How About We is all about live activities that can possibly connect people in the real world. Users pay to subscribe to the service.
Local businesses get involved. For example, one proposed date might take place at a featured restaurant which offers a discount coupon. Now How About We has also added some interesting social media applications. For example, a new matchmaker feature which gives subscribers the opportunity to share their proposed date ideas with their followers on Twitter, as well as their friends or fans on Facebook.
How about that? How About We is a business having great success going forward by going back to basics. A dating service actually based on dating. What an innovative 21st Century approach.
Tags: dating, How About We, New York City, online dating profiles, online dating service